3 reasons why you'll love it

1

Keeps the volume

This treatment creates a protective keratin coating on your hair that smooths down cuticles without breaking any bonds.

This treatment creates a protective keratin coating on your hair that smooths down cuticles without breaking any bonds.

2

Half the drying time

This treatment is activated with heat, making your hair silky soft and shiny after each blow-dry in half the time.

This treatment is activated with heat, making your hair silky soft and shiny after each blow-dry in half the time.

3

No harsh fumes or chemicals

This treatment is formaldehyde free and doesn't emit harsh fumes making it safe for pregnant and breastfeeding mums too.

This treatment is formaldehyde free and doesn't emit harsh fumes making it safe for pregnant and breastfeeding mums too.

1 5

Example product title

R 19.99 ZAR
R 19.99 ZAR
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What's in the box

  1. 10ml Clarifying Shampoo
  2. 100ml Treatment
  3. 10ml Toning Masque

How to use

  1. Watch instructions video
  2. Download PDF manual

Ingredients

AQUA (WATER), COCAMIDOPROPYL BETAINE, COCAMIDE DEA, PEG-150 DISTEARATE, HYDROLYZED KERATIN, PARFUM, PEG-12 DIMETHICONE, POLYQUATERTNIUM-7, SODIUM
LAURETH-2 SULFATE, DISSODIUM EDTA, CITRIC ACID, ETHYLHEXYLGLYCERIN,
PHENOXYEYHANOL

Key Ingredients

Argan Oil

Tames frizz, boosts shine, and protects against heat.

Coconut Oil

Deeply nourishes, reduces breakage & locks in moisture

Shea Butter

Packed with vitamins A & E, it hydrates and smooths hair

Keratin

Restores hair’s strength, smooths frizz, and enhances elasticity

Argan Oil

Tames frizz, boosts shine, and protects against heat.

Coconut Oil

Deeply nourishes, reduces breakage & locks in moisture

Shea Butter

Packed with vitamins A & E, it hydrates and smooths hair

Keratin

Restores hair’s strength, smooths frizz, and enhances elasticity

Our reviews

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

Love this product!!

I absolutely love how soft this product makes my hair. I no longer use and Botox / Brazillians

Jenna Lange

The BEST!!

This is truly the best product i have ever used, i have long hair in good condition and it feels even better now. The results after the smoothing treatment was amazing, i have never felt my hair so silky and smooth.

Samantha

What a difference!

Wow, what a difference it made to my hair! My hair is sleek and frizz free. Just love the product.

Jeanette Zwanepoel

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

LOVE LOVE LOVE!

I absolutely LOVE this treatment. It works so well and my hair is instantly smooth and soft.

Florika Viljoen

So affordable!

Its super affordable to do ever 3-4 months, it was so easy to do on my own. My hair has never felt and looked so smooth and soft and manageable!

Fatima

Super happy!

My hair has never looked this good!

Veenah Bohdie

How to Use

Follow these easy step-by step instructions or watch this easy instructions video for more

1

Step 1

Apply shampoo and work into a rich lather from root to tip. Rinse well. Repeat and leave shampoo on the hair for 2 – 5 minutes. Rinse with cool water and then
gently dry before proceeding to step 2.

Apply shampoo and work into a rich lather from root to tip. Rinse well. Repeat and leave shampoo on the hair for 2 – 5 minutes. Rinse with cool water and then
gently dry before proceeding to step 2.

2

Step 2

Divide your hair into small equal sections. Apply the treatment to each section, ensuring it is fully saturated from root to tip.
Leave the treatment on your hair to process for 15 - 20 minutes, depending on your hair type*. Rinse hair thoroughly. Gently squeeze out excess water.

* Please download the Instructions Manual for full processing times based on your hair type.

Divide your hair into small equal sections. Apply the treatment to each section, ensuring it is fully saturated from root to tip.
Leave the treatment on your hair to process for 15 - 20 minutes, depending on your hair type*. Rinse hair thoroughly. Gently squeeze out excess water.

* Please download the Instructions Manual for full processing times based on your hair type.

3

Step 3

Apply a medium amount of the Quick Grow Advanced Hair Masque onto rinsed, squeeze dried hair, ensuring coverage from root to tip. GENTLY comb through with a detangling comb, securing the hair onto the head with sectioning clips or a hair claw clip and leave to process for 5 minutes. Rinse thoroughly with cool water and gently towel dry before proceeding to the next step.

Apply a medium amount of the Quick Grow Advanced Hair Masque onto rinsed, squeeze dried hair, ensuring coverage from root to tip. GENTLY comb through with a detangling comb, securing the hair onto the head with sectioning clips or a hair claw clip and leave to process for 5 minutes. Rinse thoroughly with cool water and gently towel dry before proceeding to the next step.

4

Step 4

Blow dry the hair to 100% dry using a round brush and working with small even sections to ensure the treatment is completely dried into the hair.

Blow dry the hair to 100% dry using a round brush and working with small even sections to ensure the treatment is completely dried into the hair.

5

Step 5

Blow dry the hair to 100% dry using a round brush and working with small even sections to ensure the treatment is completely dried
into the hair.

*NOTE: Please refer to Section D: Application Chart on Page 11 for number of passes and the correct hair iron temperature for your hair type.

Blow dry the hair to 100% dry using a round brush and working with small even sections to ensure the treatment is completely dried
into the hair.

*NOTE: Please refer to Section D: Application Chart on Page 11 for number of passes and the correct hair iron temperature for your hair type.

Frequently Asked

Will it make my hair flat?

No! Unlike harsh chemical treatments, our smoothing formula eliminates frizz without sacrificing volume or texture. Your hair stays soft, silky, and full of life—never weighed down.

Is it permanent?

Results last up to 3 months, depending on your hair type and maintenance routine. Using our recommended shampoo, conditioner, and masque helps prolong the effect for even longer.

When can I colour my hair?

We recommend you colour your hair 48 hours after this treatment for best results. This is a keratin treatment which as an impact on hair colour (making it lighter and slightly warmer in tone) so it is recommended you do your colour 48 hours after you have completed this treatment.

Who is this treatment best suited for?

It’s ideal for people who want smoother, shinier, frizz-free hair without the long-term damage of chemical straightening. Especially great for those with wavy, frizzy, or unruly hair who still want to keep some texture and bounce.

Can I use the treatment if I’ve had chemical straightening in the past?

Yes! Our formula is gentle and can be used after other treatments, but always do a strand test and consult your stylist.

Will this damage my hair?

No. In fact, it’s been developed to be the opposite of damaging. It smooths the hair shaft without compromising its integrity. Hair feels stronger, shinier, and far more manageable after each use.

How can I make the results last longer?

Use our Quick Grow Shampoo, Conditioner, and Masque — they’re formulated to extend the life of the treatment and nourish your hair daily.

SPECIAL OFFER

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Buy the Smoothing Treatment today and receive a FREE 50ml Hair Growth Shampoo and Conditioner!